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1 - Website Refresh*
Sequel Ortho · Sprint
Overview
- Department
- Marketing - 7430
- Strategic Imperative
- Direct Access
- Sponsor / Owner
- Katie Benak
- Project Manager
- Bill Citro
- Ideal Team
- Marketing, Clinic, OBI Creative
- Preferred Sprint
- Sprint 1 (Jan 12 - Feb 20)
- Priority
- 1. Mission Critical
- Priority Payoff
- High Benefit / High Effort
- Core Process
- Growth
- Core Process Category
- (Growth) Organic Growth
- % Complete
- —
- Resources
- IT
Objective & KPI
- Objective
- Refresh the website, including hosting migration
- Goal / Output
- Improve navigation & search
- KPI
- Search Position
- Notes
- —
Financial Impact
- 2026 Op. (Exp.)
- —
- 2026 Op. (Act.)
- $120,000
- 2026 Cap. (Exp.)
- $120,000
- 2026 Cap. (Act.)
- —
- 2027 Op. (Exp.)
- —
- 2027 Cap. (Exp.)
- —
- Capital Priority
- —
- Confidence
- —
Dependencies
Depends on (upstream)
No prerequisites recorded.
Blocks / feeds (downstream)
Nothing waiting on this project.
Status History (3)
| Period | Scope | Schedule | Budget | Progress | Root Cause | Notes | Actions |
|---|---|---|---|---|---|---|---|
| June 2026(edited) | Green | Green | Green | 80% | — | • NOTES: Tracking to May / June Launch. - Including FVO update on this platform. Launch in August with some customization | Edit |
| May 2026(edited) | Green | Green | Green | 50% | — | Tracking to May / June Launch. - Including FVO update on this platform. Launch in August with some customization | Edit |
| April 2026(edited) | Green | Green | Green | 50% | — | Tracking to May / June Launch. - Including FVO update on this platform. Launch in August with some customization | Edit |
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